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On-Demand Webinar: The Power of Three: Measurement & Data

The first episode of Threefold's new webinar series, The Power of Three is now available to watch on-demand here, on Threefold's Resources Hub.

The Power of Three: Measurement & Data features:

This webinar opens with a 10-minute presentation that delves deep into the complex world of retail media measurement and the state of the industry. Then, Amber moderates a thought-provoking discussion with the panelists about retail media measurement and data hot topics, including an update on the effort to create measurement standards, why transparency is key, what metrics brands are really looking for to evaluate campaigns and more.

Watch it now, here:

Stay tuned, as an announcement about the next installment in The Power of Three Series is coming soon! Follow Threefold on LinkedIn to be first to register!

About Threefold

Founded in 2008, Threefold is the world's leading Retail Media Network (RMN) specialist, headquartered in both New York and London. As part of the SMG agency network, which employs over 380 retail media experts, Threefold's primary mission is to unlock incremental CPG budgets, curate media campaigns that supercharge sales and elevate its retail partners into top-tier omnichannel media owners, spanning in-store, off-site and online.

Threefold's services include consultancy, evaluation and a white-label in-house solution that has seen the agency build, run and operate over 10 Retail Media Networks to date. In the UK, Threefold runs and operates Walgreens' Boots Media Group, Co-op Media Network, Morrisons Media Group, ASDA's LS Eleven Media Services and retail media for The Very Group.


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