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Stay hungry. Stay honest. Stay foolish. Have fun.

Our Story

Founded in 2008, Threefold is the leading Retail Media Network specialist, headquartered in New York and London.

As part of the SMG agency network, which employs over 360 retail media experts, Threefold’s specialists have built, run and operated over 10 Retail Media Networks. Threefold’s partner RMNs are powered by Plan-Apps, a proprietary suite of commerce marketing tools that have so far evaluated $1.6B worth of media spend and include over 95 of the top 100 global CPG brands.


With 15 years of pure RMN experience, Threefold runs and operates Walgreens' Boots Media Group, Morrisons Media Group and Co-op Media Network. Additional live partners include major retailers like Asda and The Very Group. 

We believe the best way for brands to grow is to connect with people at the point of consideration and buying. For retailers and commerce platforms, enabling that connection creates happier customers, better performance and brilliant results. Our people are at the heart of our company.


We are committed to attracting and retaining the most talented and motivated people and allowing them to grow personally and professionally. Awarded 'World Class' status in the 2022 Best Company awards, our extraordinary culture provides the environment for our teams to thrive and achieve brilliance, which makes us all feel proud to work here.

If you're interested in hearing more and want to make your mark with Threefold, drop us a line at


Partnership Leads



Let's chat.

Our retail media experts will be in contact soon.

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